We are proudly family-owned and operated since 2008, with a singular focus on producing unique wines with quality, purity, and integrity.

Our journey began when we produced 700 cases of Russian River Valley Pinot Noir from a vineyard our founder and winemaker Seth Cripe had planted in 2004. We now grow over 15 different grape varieties, some of which we are preserving from global endangerment, and use minimal intervention and old-world tradition to produce wines of structure, complexity, and balance.

We aspire to cultivate a culture of curiosity.

Our Mission

Whether through sustainable farming practices, old-vine preservation, or experimental winemaking techniques, we are committed to fostering a connection to community, deepening our relationship to nature, and inspiring exploration and innovation.

We are committed to fostering a connection to community, deepening our relationship to nature, and inspiring exploration and innovation.

Our Values

The numerous unique grape varieties we grow come from over 60 acres of sustainably-farmed vineyards throughout California.

Our People

LOLA is a family of genuine, passionate individuals who strive for excellence in all of the daily tasks necessary to operate a small wine business.

  • Seth Cripe

    Founder, Proprietor, Winemaker

  • Rafaela Costa

    Proprietress, Sales & Marketing

  • Nancy Cripe

    Seth’s Mom, LOLA House Matriarch

  • Jarred LaPeire

    Hospitality, DTC Sales, Wine Club

  • Vincent Philippe

    Sales & Marketing Intern

  • Geoff Whitman

    National Distribution & Wholesale